Today my student Andrea Fleury, a Canadian pet photographer, is sharing her story of how she...
Episode 79: How a Former Dance Studio Owner Created a Career as a Pet Photographer
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Joycast Podcast: Pet Photography
Episode 52: The Ulti-mutt Slow Season Portrait Promotion
Earlier this year, several of my Peak Performance coaching students kicked off a portrait...
Episode 270 – 12 Years in Photography: Rachel’s Path from $600 Sessions to $4,000 Sales
Twelve years in business. Hundreds of sessions. And yet, Rachel Bausch was stuck—burned out from delivering huge digital galleries for $600 a pop, wondering if she'd ever make enough to support her family. But something shifted. She drew a line in the sand, joined...
Episode 269 – How to Use the “7-11-4 Framework” to Book More Clients Using Pizza Fundraisers and Yoga Class (Plus, Everyday Errands)
If you’ve ever poured your heart into a social media post that says “Now Booking!”—and heard crickets—you’re not alone. But here’s the truth: people don’t book photographers just because they see one nice image. They book when they know, like, and trust you. That’s...
Episode 268 – How to Use the 7-11-4 Framework to Book More Photography Clients Using Pizza Fundraisers and Yoga Class (and Other Everyday Errands)
What if your next best photography client isn’t online… but standing behind you at school pickup or sharing a mat at yoga? In this powerful episode, I’m walking you through why paid ads often fail small photography businesses—and how to build a smarter, more...
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