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Most photographers avoid numbers. But if you want a business that supports your life instead of stealing your time, tracking just three KPIs can change everything. Whether you're aiming for six figures or simply want to stop working nights and weekends, today I’ll...

If you’ve ever poured your heart into a social media post that says “Now Booking!”—and heard crickets—you’re not alone. But here’s the truth: people don’t book photographers just because they see one nice image. They book when they know, like, and trust you. That’s...