Episode 275 – What If You Bumped Into a Photography Client Today? Here’s How to Turn Hellos Into Sessions

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Photography Business Institute
Photography Business Institute

Let’s be honest—have you ever ducked behind a grocery store aisle because you spotted a client while wearing yoga pants and no makeup? I’ve been there too. But shifting my mindset (and my outfit) changed everything. This episode is your friendly nudge to stop avoiding and start attracting new business—right in your everyday life.

So if you want to feel confident and prepared to turn quick hellos into real photography bookings, hit play and enjoy the episode!

From Awkward Encounters to Booking Opportunities

1. Look the Part Before You Leave the House

This isn’t about perfection—it’s about preparation.

  • Take 10 extra minutes to look presentable.
  • Carry yourself like a boutique professional, even if you’re in mom mode.
  • When you feel put together, your confidence changes—and so does your energy.

Shift your mindset from “please don’t see me” to “I hope I see someone.”

2. Match the Energy of the Room

Different settings call for different approaches.

  • At serious or quiet events (therapy offices, funerals), acknowledge with a warm smile or a quiet hello.
  • Respect the tone of the environment—just being kind and seen can deepen your client relationships.

3. Don’t Dodge—Engage With Confidence

Avoiding clients in public makes it awkward. Instead:

  • Greet them warmly. “Hey Susan, it’s me, Sarah Petty! I photographed your family a few years ago.”
  • Never say, “Do you remember me?” Give the gift of context.
  • Mention a detail from their session if you recall it—and ask how they’ve been.

Even if they don’t remember you instantly, you’ll stand out as gracious and professional.

4. Turn Small Talk Into a Follow-Up

If photography comes up:

  • Respond with excitement, not pressure: “I’d love to get you back in the studio—summer’s a great time.”
  • Ask if you can follow up during the week.
  • If you don’t have their contact info, get it. Send a handwritten note afterward.

And if someone nearby expresses interest? Ask for a referral introduction right then and there.

Bonus Tips That Build Loyalty (and Bookings)

  • Email yourself a reminder to follow up—don’t let the moment fade.
  • Send a branded note card after the interaction.
  • Always express gratitude and curiosity. Make it about them, not just the sale.

Final Takeaway

The next time you leave your house, do it like the CEO you are. Be the kind of business owner who’s always ready for connection. It doesn’t have to be perfect—it just has to be intentional.

Because when you show up with a smile, a kind word, and a warm presence, you won’t just run into clients—you’ll create them.

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