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Photography Business Strategy Podcast

Episode 20: The Myth of Thinking “I Already Know That”
Raise your hand if you've ever heard me say something and thought, "Sarah, I already know that."...

Episode 19: Comparing Yourself to Other Photographers? Do This Today.
Your stomach drops. The lump in your throat appears out of nowhere along with the tears. Another...

Episode 18: I Double my Photography Income September – December. Here’s How.
I Tripled My Photography Income September – December. Here’s How.
This may sound a little bit savage, but hear me out because the coach in me can’t help but get a *little* fired up when I see you out there dabbling with your photography business.
Now before you say, “Who me?!” and snuggle back into being content to make whatever money falls in your lap from your photography this year, listen up.
If you’re thinking about throwing in the towel for the year because your photography business hasn’t looked like you thought it would back in January. Pu-lease.
No one’s photography business looks like we thought it would back in January, mine included.
But here’s a little secret it took me a few years to learn.
A portrait photographer makes ALL their profit from September – December.
And in this episode, I’m going to show you HOW so that the last 4 months of the year completely turn your 2020 around. It’s SUPER juicy so grab your notebook and press play now.

Episode 17: The 1 Change You Can Make to Grow Your Photography Business Now
We all look for proof of our false beliefs. We want to be right so darn bad that we’ll SELF-SABOTAGE our dreams. It’s a real phenomenon called confirmation bias. And it’s standing in the way of you and that photography business that you want. The business that can solve your money problems. The business that can even solve your relationship problems.

Episode 16: How I Plan My Photography Marketing
On today’s episode, I’m going to share with what actually works better for me when it comes to planning my photography marketing. If you’re staring at a blank marketing plan, not sure where to start. Or you’re overwhelmed by the thought of planning past tomorrow due to all the uncertainty in the world right now, this episode is for you. I’m sharing one SIMPLE tool that I call the drip and the hammer. I learned back in my days at a marketing director at an ad agency and it literally changed everything for me. I’m pretty sure it will change how you look at your marketing moving forward, too. Get ready, friend. Let’s do this.

Episode 15: How To Make Decisions When You’re Stuck (Part 2)
Welcome to part two of how to make decisions in your business when you're stuck. Because there’s...

Episode 14: How to Make Decisions When You’re Stuck
You might be in a season where even the simplest decisions trip you up. You are avoiding every...

Episode 13: Need a Photography Client? Do This Now!
Hey portrait photographer. What if I told you I could help you find a client who could afford your photography in the next few minutes….without EVER even stepping foot in your town. You’d probably say Sarah, you’re crazy. Well, friend, today’s your lucky day because I’m going to prove it to you right now. The truth is, no matter where you live, there are people with disposable income. You just haven’t learned HOW to look for them. So today I’m going to teach you a tool I created called “Follow the Mower” so you’ll know exactly where to go to find a portrait photography client who can afford you right now. Hit play and let’s get started!

Episode 12: How Much Can A Photographer Make?
Do you ever wonder if you can really make MONEY as a portrait photographer in a world of shoot-and-burners doing it cheaper? Or if the day will EVER come that you can replace your paycheck from the job you don’t even like with the money you’d make doing photography? If you’re like me, juggling family, life and all the things, you need some assurances that every second you pour into this photography business is worth your time, right? Even if you’re not looking for a 6-figure income from photography, you need to know what’s possible for YOU, in today’s world, in your market, as a professional portrait photographer.
Episode 188 – This Maternity & Newborn Photographer Got Halfway to Her $100k Goal for the Year In Just 4 Months
Sarah Petty: Jenn White is a maternity and newborn photographer with 13 years of experience. But without consistent sales, she knew she had to make her business profitable or walk away for good. After some huge aha moments. She made 13K in her first month. Jenn, were...
Episode 187 – Does Wall Artwork Serve Your Clients? An Interview With My First $1,000 Client from 22 Years Ago!
Sarah: You've probably heard me talk about my “Julie” if you've been around my community for a bit. Julie was my first client who invested over $1,000 in wall art of her first child. Before Julie, my largest order had been teeny-tiny. But once Julie became my client,...
Episode 186 – How Maegan Took My Free List of 77 Ways to Make Money and Made $4,480 in 7 Days!
Sarah Petty: Hi Maegan. Before we get into the really juicy stuff, tell me a little bit about yourself. Where are you from, your family, all those kinds of things. Maegan: My husband and I have been living in the Champaign, Illinois area for the past eight years. I...


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