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Photography Business Strategy Podcast

Episode 240 – From Hobby to Thriving Business: How Lisa Deaton Booked Her First $1,120 ‘Julie’ After Decades in Photography
Sarah Petty: If you've been in photography for a while, but you haven't figured out how to turn...

Episode 239 – Photographing Solo? Here’s How to Get the Help You Need During the Session
For years, it was just me in my photography business, so I had to learn how to do things with four...

Episode 238 – The Sneaky Way Your Photography Business Is Stealing From Your Family.
I see so many photographers giving so much time to their photography businesses, and it starts to...

Episode 237 – From $700 to $30,000 in One Month: How Claudia Transformed Her Equine Photography Business
Sarah Petty: Making money with photography can feel like it would be too good to be true. My...

Episode 236 – The ONE Thing Every Photographer Needs to Do in November
If I were to look back on how I built my photography business over the last 26 years, there is one...

Episode 235 – Photographers Everywhere? Here’s Why That Can Actually Help You
I saw a stat that said there are 114,773 photographers in the United States. How are you supposed...

Episode 234 – From Airstream Adventures to $11K in Sales: How Jess Curren Restarted Her Photography Business
Sarah Petty: Mom of three, Jess Curren, put her photography business on hold to travel with her...

Episode 233 – The $6,194.40 Client Who Turned It Around for Single-Mom, Crystal
Sarah Petty: I know a lot of you feel like you've tried so many things to get your photography...

Episode 232 – Beyond the Lens: How Two Moms Built a Thriving Photography Business and a Life-Changing Friendship
Sarah Petty: I am super excited for today and I've never done a podcast like this, but today is a...
Episode 258 – From Hustling for Small Sales to Confidently Charging What She’s Worth
Sarah Petty: As a mom of five in Texas, hybrid photographer, Tassie Winters, turned a $200 mini-session client into a $1,700 order in just 10 days. Then a few weeks later, her first real boutique client invested $13,746 in wall portraits. Tassie will be sharing her...
Episode 257 – Juggling Kids + Photography Clients? 3 Tips For Making It All Work
If you're a parent, you probably have two favorite jobs in the whole world- photography and parenthood. They're filled with emotion and can be rewarding yet incredibly stressful at the same time. There is no exact handbook on how to do either perfectly. While you will...
Episode 256 – What’s Really Stopping Your Photography Business? Real Talk from Go Boutique Live 2025.
Go Boutique Live is a once a year, three-day virtual event for photographers who offer printed artwork instead of digital. And today I want to share some of my favorite moments and programs from this event. We've been doing this event for six years and I think...


The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!