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Photography Business Strategy Podcast

Episode 235 – Photographers Everywhere? Here’s Why That Can Actually Help You
I saw a stat that said there are 114,773 photographers in the United States. How are you supposed...

Episode 234 – From Airstream Adventures to $11K in Sales: How Jess Curren Restarted Her Photography Business
Sarah Petty: Mom of three, Jess Curren, put her photography business on hold to travel with her...

Episode 233 – The $6,194.40 Client Who Turned It Around for Single-Mom, Crystal
Sarah Petty: I know a lot of you feel like you've tried so many things to get your photography...

Episode 232 – Beyond the Lens: How Two Moms Built a Thriving Photography Business and a Life-Changing Friendship
Sarah Petty: I am super excited for today and I've never done a podcast like this, but today is a...

Episode 231 – How This Mom of 7 Kids Went from Dabbling with Holiday Mini-Sessions to A $1,700 Order with the Boutique Model
Sarah Petty: Alicia Sorenson was a new photographer stuck offering holiday mini sessions because...

Episode 230 – These 5 Students Watched Me Sell $10,000 of Images. Here’s What They Learned
Sarah Petty: The audience of summer camp is filled with photographers from all over the...

Episode 229 – 3 Mistakes I Made in July’s Sales Presentations That Could Have Ruined the Sale
I've been running a professional photography business for 26 years, and I still make mistakes. The...

Episode 228 – How This Single Mom Turned $555 Sessions Into Average Orders of $2,834 Real FAST, In A Small Town
Sarah Petty: As a struggling single mother in a small upstate New York town, Madeleine Fenton...

Episode 227 – 7 Big Takeaways From a $10,000+ Day of Selling Portraits
If you listened to Episode #226 with my student Amy Yang, you heard the crazy story of how I sold...
Episode 259 – Think Like a Squirrel: 5 Must-Know Strategies for Photographers Facing a Slump
When we rebranded the Photography Business Institute, I wanted us to have a mascot. Right away there was a clear winner. The squirrel! But not for the reason you may think. If you're facing a slump in your photography business right now, or you have in the past and...
Episode 258 – From Hustling for Small Sales to Confidently Charging What She’s Worth
Sarah Petty: As a mom of five in Texas, hybrid photographer, Tassie Winters, turned a $200 mini-session client into a $1,700 order in just 10 days. Then a few weeks later, her first real boutique client invested $13,746 in wall portraits. Tassie will be sharing her...
Episode 257 – Juggling Kids + Photography Clients? 3 Tips For Making It All Work
If you're a parent, you probably have two favorite jobs in the whole world- photography and parenthood. They're filled with emotion and can be rewarding yet incredibly stressful at the same time. There is no exact handbook on how to do either perfectly. While you will...


The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!