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Photography Business Strategy Podcast

Episode 231 – How This Mom of 7 Kids Went from Dabbling with Holiday Mini-Sessions to A $1,700 Order with the Boutique Model
Sarah Petty: Alicia Sorenson was a new photographer stuck offering holiday mini sessions because...

Episode 230 – These 5 Students Watched Me Sell $10,000 of Images. Here’s What They Learned
Sarah Petty: The audience of summer camp is filled with photographers from all over the...

Episode 229 – 3 Mistakes I Made in July’s Sales Presentations That Could Have Ruined the Sale
I've been running a professional photography business for 26 years, and I still make mistakes. The...

Episode 228 – How This Single Mom Turned $555 Sessions Into Average Orders of $2,834 Real FAST, In A Small Town
Sarah Petty: As a struggling single mother in a small upstate New York town, Madeleine Fenton...

Episode 227 – 7 Big Takeaways From a $10,000+ Day of Selling Portraits
If you listened to Episode #226 with my student Amy Yang, you heard the crazy story of how I sold...

Episode 226 – I Did the Entire Sales Process For One of My Students. You Will NEVER Believe What Happened
Sarah Petty: Last week, I did something I've never done at our two-day summer camp event we host...

Episode 225 – From Part-Time Physical Therapist to Full-Time Photography: Liz’s Journey to Living Her Dream
Sarah Petty: Liz Schmidt was feeling lost in her career transition from physical therapy. She...

Episode 224 – Avoid This: 3 Costly Brand Disconnects That Make People Pay You Less
Because we're in an industry as professional photographers that doesn't require a lot of money...

Episode 223 – The Epiphany: What I Learned from a Friend that Changed My Approach to Vendors
I am in a very cool photography business group, and on a recent trip we had, I had a powerful...
Episode 261 – Melissa’s Journey: From Juggling Nursing to Mastering Boutique Sales
Sarah Petty: Melissa Holkeabor was a busy photographer managing 8 to 10 weddings a year, plus family, senior and engagement sessions, all while working full-time as a nurse and raising two kids, Mia, 11, and Wyatt, 7, in Grand Rapids, Michigan. Overwhelmed by editing...
Episode 260 – Feeling Tired, Uninspired, or Underpaid? 7 Photography Business Tips to Turn Everything Around
Whether you're feeling underpaid, tired, uninspired, or just bad, today's episode will give you seven simple ways to reset, refocus, and fall in love with your business again. Spring is such a magical time of year. It's about renewal, growth and reorganization and the...
Episode 259 – Think Like a Squirrel: 5 Must-Know Strategies for Photographers Facing a Slump
When we rebranded the Photography Business Institute, I wanted us to have a mascot. Right away there was a clear winner. The squirrel! But not for the reason you may think. If you're facing a slump in your photography business right now, or you have in the past and...


The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!