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Photography Business Strategy Podcast

Episode 196 – How My Students Skyrocket Their Photography Businesses: A New 6-Step Planning Framework
This week, my top group of coaching students at the Photography Business Institute wrapped up a...

Episode 195 – Why 10x is Easier than 2x. 3 Takeaways From My Conversation with Dr. Benjamin Hardy
Ever feel like sometimes it's easier to focus on making little improvements in our lives and...

Episode 194 – How Carmen, The Small-Town Mom, Turned $150 Sessions Into $2,000 Triumphs!
Sarah Petty: If you are a small town photographer who thinks no one around here will pay that much...

Episode 193 – How My Top Students Made $658,466 in December
In this economy, everyone wants to say that people aren't spending money. People have cut back on...

Episode 192 – Breaking News: Something MAJOR is coming for Photographers
Some big shifts are happening in the photography industry that I want you to know about because if...

Episode 191 – This Mom Stopped Selling Digital Files When Her Baby Was 2 Months Old. Here’s What Happened Next.
Sarah Petty: Felicia Uribe was selling digital files and hoping people would buy expensive wall...

Episode 190 – How One Word Can Create the Outcome You Want for Your Photography Business in 2024
What if one word could change everything for you next year? Today, I'm going to talk about what my...

Episode 189 – Thinking about Pausing Your Business Until the New Year? Do This First.
This time of year can be hard. It's stressful with the holidays, the emotions of all the fun...

Episode 188 – This Maternity & Newborn Photographer Got Halfway to Her $100k Goal for the Year In Just 4 Months
Sarah Petty: Jenn White is a maternity and newborn photographer with 13 years of experience. But...
Episode 244 – Why I Stopped Making Resolutions and Five Things I’m Doing This Year Instead
As we sit here at the edge of a new year, I want to talk about why I believe New Year's resolutions are a setup for failure and what I'm going to do instead to create real, lasting progress. I want to read to you a short post by Seth Godin called Clear Ice that he...
Episode 243 – From Digital Burnout to Boutique Breakthrough: How Gia Chong Turned Two Clients into $3,254 in One Attempt
If you're a burned out photographer trying to balance sessions, but you're not seeing the profits you want, this episode is for you. Today I'm talking with Stockton, California, photographer, Jia Chong. Last year, she photographed 120 sessions, made $56K and knew...
Episode 242 – Photography Tax Deductions Demystified: How to Keep More of What You Earn
“Just write it off or take a deduction.” Has anyone ever said that to you? If you're a business owner and you aren't super clear how maximizing this strategy can help you get more of what your photography business needs to grow, get ready to take some notes. I...


The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!