A second set of eyes

Photography Business Institute

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Photography Business Institute
Photography Business Institute

After a long day of meetings, Sarah and I dropped by a cute wine bar to grab a drink and dinner. We’re all for small businesses using e-newsletters to keep in touch with their customers, but make sure you have an extra set of eyes proof everything before it goes to print! Notice the typo?

 

Logo and business name obscured to protect the guilty.

Setting a Path for Growth: Scaling Up Your Photography Business

As photographers, we fill many different roles. We are creative ideas people, business owners, marketing managers, customer service providers, image editors and more. In addition to all the hats we wear as photographers, many of us are also spouses, parents and...

Essential Costs When Starting a Photography Business

While a career in photography will let you showcase your skills and creativity, there are also many, often less glamorous, things to consider when starting a photography business. Financial planning is crucial for any business venture. You must know and budget for all...

Help Your Portrait Subjects Shine with Expert Direction

The best photographic portraits show off their subjects’ personalities. Getting this right can be tricky and will take the knowledge and practice of posing and giving clear direction. Learning how to direct your clients will help them shine through their photographs...