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A creative business blog for PORTRAIT photographers
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Photography Business Strategy Blog
Decide What You’re Worth: Tips on Photography Pricing
I hope you enjoyed our photography pricing event a few weeks ago, Pain-Free Pricing. After talking...
Charitable Giving – Photographers Helping Small Business
"Do for ONE what you wish you could do for EVERYONE." Andy Stanley Earlier this week, many of our...
Taylor Swift Marketing Guru?
Now whether you like her music or not, we all know that Taylor Swift is a mega star. But being a great singer and drop-dead gorgeous is only part of the battle. There are SO many marketing decisions that go into creating a brand of this scale and what fascinates me is that many of these decisions have been made by a girl who was about 15 when she started making them. She passed over recording deals because the big labels wouldn’t let her sing the music she was passionate about. She oversees all of her design and positioning decisions.
Spend a Little and Make a Big Splash | Small Business Marketing Ideas
This week I was surprised. In a good way. I received two thoughtful gifts from people I have done...
How to Hire Your Dream Team
In any growing business, there comes a time when you may need to add employees. And because so much rides on the people you choose to sell your products or carry out your services, we’ve put together these six steps for building a dream team, as described in our recent New York Times Best Seller, Worth Every Penny.
Part 2: Keeping Your Eye on the Right Ball in Your Photography Business | Cash Flow Planning
Earlier this week, we shared why Cash Flow Planning is so important in your photography business if you’re serious about making a profit.
Keeping Your Eye on the Right Ball in Your Photography Business | Cash Flow Planning
Today’s blog is a guest blog written specifically for the photographers in our audience at The Joy of Marketing. It’s part one of a two part series on one of the things we see professional photographers get into trouble with – cash flow.
Your Photography Business: Sell Without Being Pushy
As small business owners we’re pleasers. We want our clients to be thrilled when they buy from us, not feel like they were tricked or pushed into something they didn’t want.
Small Business Ideas For Education
I subscribe to a lot of magazines. What can I say…I’m a sucker for the glossy images and the advice-filled articles. I’m intoxicated by all the new ideas (whether it be for dinner tonight or what to wear to that wedding next month). I get excited thinking about the hours of entertainment I get from looking at what other businesses are doing or what the hottest celebrity wore to the big awards.
You Won’t Believe This 215 Square Foot Newborn Photography Studio
You don’t have to be a rocket scientist to run a newborn photography studio (but she is)... https://vimeo.com/469088735 Meet Amy Misakonis - a single mom of three and full-time “rocket scientist” (she works in the commercial crew program for NASA) who just opened her...
Tips for Photographers During the Coronavirus Emergency
The Coronavirus/COVID-19 crisis marks an unprecedented time for photographers. Shutdowns, grocery scrambles and government orders to stay at home have a tremendous impact on our livelihood. What should you be doing as a photographer to remain productive during the...
5 Ways to Know If Go Boutique Live! Is For You
Calling all photographers who want to make 2020 their best year yet… I see you over there, and I KNOW this is your jam… Maybe you’ve been wanting to make a change for a long time now, but don’t know where to start… Here’s what I know: The best way for us to make...
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