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A creative business blog for PORTRAIT photographers

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Photography Business Strategy Blog

What if You’re Not Good at Photography Marketing?
Picking out shoes that are in style… Singing karaoke… Resisting the Reese’s Peanut Buttercups that...

Can you be a Good Photography Marketer if You’re an Introvert?
Calling all photographers who are introverts… (don’t worry, I won’t make you get up in front of...

How do you Transition to Premium Photography Prices?
I was THAT photographer when I started… …pretty much the cheapest in my market. I’m not proud of...

Is Your Photography Good Enough To Charge More?
Video Transcription: How do you even know if your photography is good enough to charge...

Should you put your photography prices on your website?
Video Transcription: Should you put your photography prices on your website? I say "no". My name's...

My 9 Favorite Images from 2017 at Sarah Petty Photography
What a year 2017 was at both Sarah Petty Photography & the Photography Business Institute!...

Professional Photographers Deliver 104 Smiles to Children Affected with Cleft Palate Syndrome
Springfield, IL (June 13, 2017) - Photography Business Institute, a business training company for...

How Do You Sell Products When Everyone Wants Digital Files?
SELLING DIGITAL FILES.... We know clients ask for them, so how can you sell products when your...

How can I do In-Person Sales if I don’t have a Studio?
How do I sell my photography when I don't have a studio? ....This is a question I get asked a lot...
The Portrait Photographer’s Guide to Keeping Up With Trends
Who remembers the boom of selective coloring in the early 2000s? Everywhere you looked, you'd see black and white images but for a pop of red in the subject's shoes or a vivid, bright bouquet colored by hand with colored pencils. Trends come and go in all creative...
5 Reasons to Turn Your Photography Hobby Into a Flexible Side Gig
If you have an eye for photography and love taking photographs, you are probably often told, “You should do this professionally!” While turning your hobby into a part-time career takes a lot of work, it can also offer you and your family many advantages. Here are some...
How Does Beginning a Career in Photography in Your Early 20s Differ From Starting at a Later Age?
There’s no wrong time to follow your dream. But while starting a new career at a later age isn’t bad, it might come with some differences. Some fellow creatives have shared their thoughts and comparisons on starting a photography career earlier or later. Their...


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