Is Your Photography Good Enough To Charge More?


Photography Business Institute
Photography Business Institute


Video Transcription:

How do you even know if your photography is good enough to charge higher prices?

Look, when I first started, I was not formally trained. I did not really even know what I was doing, but I knew that my clients were gushing on my work, and loving it, and it was making them so happy.

So make sure your clients are gushing on you, because you can learn the technical later.

Second, make sure that you want income. This is great if you want a hobby, but if you want it to be more than a hobby, you have to treat it like more than a hobby, and create experiences that are better, and create wall portraits, and offer them products and services, not just a digital file.

And third, you’ve got to be able to tell people what makes you different.

It’s not that hard.

Be different.

Tell them what makes you different, and then it’s not about photography anymore, it’s about marketing.

I can teach you that all day long. We market to get the right clients.

How to Discover and Develop Your Photography Style

Think about one of your favorite photographers, artists, or filmmakers. You likely could recognize their work without being told who created it. The certainty you feel is a result of every great artist having their own unique style. No two photographers will take the...

Camera Care Tips for Trouble-Free Photography Sessions

Have you ever had that dream? You’re in the studio, about to start a family photography session. Your clients are ready and looking great. You get them in place, check your lighting, and pick up your camera. Looking through the viewfinder, you frame your image and...