Small Business Marketing Help – Summer Reading List


Photography Business Institute
Photography Business Institute

As many of you know, I am a business book junkie. Here are a few new favorites along with some past favorites.

One of the cheapest ways to get marketing help for your business is to read a business book. I would love to see all of you make it your goal to read a new book a month. This will help you get focused on building a strong business and keep working on your business.

Let me know if you have read any of these and what you think.


Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality

Good to Great: Why Some Companies Make the Leap… and Others Don’t

Little Red Book of Selling: 12.5 Principles of Sales Greatness

The Little Big Things: 163 Ways to Pursue EXCELLENCE

Made to Stick

If you want to follow Seth Godin and his efforts with The Domino Project, you will be sure to stay inspired!

Now tell me YOUR favorite business book!!! You can see more of my favorites here!

Why Networking with Other Businesses is a Must for Photographers

The business world loves the term networking. While it can be thrown around as a buzzword, when you break it down, it simply means making connections and building relationships. While networking is a part of many jobs, it is essential for professional photographers...

The Portrait Photographer’s Guide to Keeping Up With Trends

Who remembers the boom of selective coloring in the early 2000s? Everywhere you looked, you'd see black and white images but for a pop of red in the subject's shoes or a vivid, bright bouquet colored by hand with colored pencils. Trends come and go in all creative...