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In any growing business, there comes a time when you may need to add employees. And because so much rides on the people you choose to sell your products or carry out your services, we’ve put together these six steps for building a dream team, as described in our recent New York Times Best Seller, Worth Every Penny.
Earlier this week, we shared why Cash Flow Planning is so important in your photography business if you’re serious about making a profit.
Today’s blog is a guest blog written specifically for the photographers in our audience at The Joy of Marketing. It’s part one of a two part series on one of the things we see professional photographers get into trouble with – cash flow.
As small business owners we’re pleasers. We want our clients to be thrilled when they buy from us, not feel like they were tricked or pushed into something they didn’t want.
I subscribe to a lot of magazines. What can I say…I’m a sucker for the glossy images and the advice-filled articles. I’m intoxicated by all the new ideas (whether it be for dinner tonight or what to wear to that wedding next month). I get excited thinking about the hours of entertainment I get from looking at what other businesses are doing or what the hottest celebrity wore to the big awards.
If you’re thinking about rebranding simply because you no longer like the way your font looks or are just bored with the look of your logo, then it’s time to slow down and reconsider. Dramatic changes to your brand just because you feel like spicing things up can create a really big mess. Keep in mind that just because you’re bored with your logo doesn’t mean everyone else is.
The first question to ask yourself is why do you want to rebrand?
Whether you’re a seasoned photographer or just starting out, you know that this career comes with several challenges. Sometimes, it can feel overwhelming to balance running a business, giving your clients top-notch service and having time to focus on yourself....
As the days grow shorter and the weather grows colder, we are reminded that the season for holiday portraits is coming up fast. It’s a crazy time for everyone but especially for portrait photographers. It seems like every family needs last-minute portraits. So, as...
Whether you’re just starting a photography business or feeling like you're in a rut, a photography workshop can provide education and inspiration. Every photographer has room to grow and learn new skills. Let's look at five ways attending a live or virtual photography...
The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!
