Do you understand the journey your clients took to find you?
Was it a 2 minute Google search?
Did they visit Yelp?
Read your Google
places page?
Dig into reviews?
Go through your galleries?
Find you on Facebook?
Did they hear about you
from a friend first and then go to your website?
Or did they see an ad you placed in a magazine or on television?
Hear about you from a charity effort?
Get a
direct mail piece from you in their mailbox?