If you're going to survive in this economy, you can't compete in the price race to the bottom. I...
Episode 129: 13 Things You Can Do to Increase the Value of Your Photography
read more
Pop in your earbuds and hit play on the
Worth Every Penny Joycast
AS SEEN IN
AS SEEN IN
Joycast Podcast: Photography Selling
Episode 123: How To Turn Your Portrait Clients Into Repeat Clients
Most people would agree that the hardest part of business is booking clients. So once we get them,...
Episode 116: From a Brownie Camera to Big-time Sales: How Dawn Turned Her Love of Photographing Teens Into an Income
Do you ever struggle with trusting your talent as a photographer? Or maybe you wonder if you’ll...
Episode 105: How a Stay at Home Mom With a Photography Hobby Turned Her Photography Side Gig Into $3,000 Orders
Angela Scott is a long time, Alabama based photographer, whose photography business has always...
Episode 104: Christina Restarted Her Photography Business and Got 3 $1k+ Clients FAST. Here’s What She Did
Christina Baltazar: Hi, I'm Christina Baltazar. I'm from Central California and I have five kiddos...
Episode 101: Can You Be a Boutique Photographer If You Have Severe Anxiety? Yes, You Can!
Jennifer Tobicoe is a Chicago-based mom of grown kids who wanted to make a career change after her...
Episode 94: Can You Make It When You’re In A HUGE City Crowded With Photographers?
As an L.A.-based actress turned into a shoot-and-burn photographer, Kendra Greenberg felt like...
Episode 91: Here’s What Happened When a 15-Year Veteran Photographer Stopped Selling Digital Files
One of my favorite things to do is share stories of what my students have overcome and their wins...
Episode 78: 9 Price List Improvements Photographers Must Make to Become Boutique
Creating a good boutique photography price list can be complicated when you're figuring it out on...
Episode 271 – 3 Metrics You Need to Know to Hit $100K In Your Business
Most photographers avoid numbers. But if you want a business that supports your life instead of stealing your time, tracking just three KPIs can change everything. Whether you're aiming for six figures or simply want to stop working nights and weekends, today I’ll...
Episode 270 – 12 Years in Photography: Rachel’s Path from $600 Sessions to $4,000 Sales
Twelve years in business. Hundreds of sessions. And yet, Rachel Bausch was stuck—burned out from delivering huge digital galleries for $600 a pop, wondering if she'd ever make enough to support her family. But something shifted. She drew a line in the sand, joined...
Episode 269 – How to Use the “7-11-4 Framework” to Book More Clients Using Pizza Fundraisers and Yoga Class (Plus, Everyday Errands)
If you’ve ever poured your heart into a social media post that says “Now Booking!”—and heard crickets—you’re not alone. But here’s the truth: people don’t book photographers just because they see one nice image. They book when they know, like, and trust you. That’s...
The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!