Make every opportunity count

Photography Business Institute

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Photography Business Institute
Photography Business Institute

Make every opportunity count.

Joyfriends,

Check out our new channel on YouTube! http://www.youtube.com/user/thejoyofmarketing

You'll see two videos currently posted. The first is a video of me being roped into hosting of a bunch of tv commercials promoting "market days" at our shopping district (this was one of the LIVE ones). There were artists on the plaza, musicians and fun shopping. Because we are plenty busy keeping up with the seniors, we decided not to have an event. These tv spots were purchased by the owner of the development will be good visibility for the studio. You never know when little tidbits like this will happen so be ready for them and jump on in. The second is the result of some images we did for a local pet clinic. They took our images and created an inexpensive tv spot to promote their clinic. Of course their clients were more than pleased at the opportunity to purchase images of their pets, too, and it generated additional revenue for the studio.

Defining Your Picture-Perfect Photography Client

Many photographers became interested in the profession to learn how to make money as a stay-at-home mom or dad. For many, it’s a side gig, which means a full plate of duties when we’re not taking or editing photographs. Whether you’re a parent or not, you likely have...

5 Ways to Revamp Your Photography Business Website for the New Year

With the start of a new year comes a feeling of freshness and excitement. You might feel extra motivated to find new clients and help them fall in love with the wall portraits you offer now that you’re a boutique portrait photographer. Maybe you’ve set a New Year’s...

How to Avoid Copying Competitors in Photography

As a photographer, you’ve probably felt the crunch of competitors everywhere you turn. You may have even heard comments like “Photographers are a dime a dozen, so I don’t spend money there.” or “My sister-in-law has a nice camera and takes our family’s pictures.”...