Some of us let the what we don't have hold us back from achieving our goals, forgetting what we do have can take us pretty far.
Today is the first day of our Newbie Basic Training course for professional photographers. It's the first time we've put together a free course, thanks to our presenting sponsor, White House Custom Colour, that goes through the foundational aspects of growing a solid, long-standing, profitable photography business. Why did we do it? Well, we realize there are a lot of basic business building skills photographers don't have in their toolkit that make the difference between profitability and a daily struggle.
From the photography skills of lighting, posing and retouching to the business and operational aspects like liscensing, insurance, choosing a business model (home based or studio) through to the sales skills, promotional and marketing efforts and more, the Newbie Basic Training course is 16 hours of comprehensive, how to lessons you can take in over 4 days....for FREE!
What we're seeing in our industry is many who have grown too fast and they skipped over these important steps. And with the stellar growth in the industry of new pros joining the ranks every day, some of you are just getting started and have realized there are about a million pieces that go into a photography business, but they aren't quite sure which ones go where and how they all come together to make a beautiful creation. Sound familiar?
So back to the focusing on what you have rather than what you don't. Now you have at your fingertips access to a boatload of information for free, this week only, to fill in the gaps of what you don't have or don't know from a business basics standpoint. But when it comes to equipment, we want to help you there as well!
