When I first drafted my photography business plan, I knew marketing was going to be an important...
My Photography Business Plan and How I Hit $40K My First Year (While Working Very Little)
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Blog: Photography business
5 Essential Steps that Shape Your Photography Marketing Plan
Think back to when you first started your photography business, even if it was just last month....
8 reasons I’m thankful to be a small business owner
Creative freedom and giving back to my community are just a couple of reasons I love being a small...
How to Market Photography: A 15 Minute Tip
Ever wonder how to market photography... without having to spend even more time away from your...
3 Ways to Increase Your Portrait Orders
Often it's easier than you think to increase a client's portrait order. No, I'm not talking about...
Part 2: Keeping Your Eye on the Right Ball in Your Photography Business | Cash Flow Planning
Earlier this week, we shared why Cash Flow Planning is so important in your photography business if you’re serious about making a profit.
Update Your Photography Branding
If you’re thinking about rebranding simply because you no longer like the way your font looks or are just bored with the look of your logo, then it’s time to slow down and reconsider. Dramatic changes to your brand just because you feel like spicing things up can create a really big mess. Keep in mind that just because you’re bored with your logo doesn’t mean everyone else is.
The first question to ask yourself is why do you want to rebrand?
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Help Your Portrait Subjects Shine with Expert Direction
The best photographic portraits show off their subjects’ personalities. Getting this right can be tricky and will take the knowledge and practice of posing and giving clear direction. Learning how to direct your clients will help them shine through their photographs...
Launching a Home-Based Photography Business
You do not need a photography studio space to start a business. It’s true! If not having a studio has discouraged you from starting your own photography business, don’t let that keep you from taking the plunge. Launching a successful home-based business is entirely...
3 Ways to Market Your Photography Business Without Spending Money
A marketing plan is vital for any business, but as portrait photographers, some of the most successful marketing strategies don’t require big investments. You can watch your business grow by getting out into your community, talking to people, connecting with other...
The Photography Business Institute exists as an alternative to college or trade school to coach professional portrait photographers as they build sustainable businesses. Request more information to learn how the Photography Business Institute can transform your life and your business (all without missing a single family dinner)!