One of my favorite things to do is share stories of what my students have overcome and their wins...
Episode 91: Here’s What Happened When a 15-Year Veteran Photographer Stopped Selling Digital Files
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Joycast Podcast: Photography Marketing
Episode 85: Do this HOT Marketing Idea Before Christmas
The holidays get expensive. And the last thing I want for any of us is to go into debt for this....
Episode 78: 9 Price List Improvements Photographers Must Make to Become Boutique
Creating a good boutique photography price list can be complicated when you're figuring it out on...
Episode 73: What Kind of Marketing Should You Be Doing to Get Photography Clients?
I bet you could ask every business owner what their biggest challenge is and they would say they...
Episode 70: Her Phone Stopped Ringing and She Needed Clients. Here’s What She Did.
What do you do when your phone stops ringing and you need photography clients? Recently, my...
Episode 35: Should You Rebrand Your Photography Business?
If a new logo or changing your business name has been on your mind, I've got you. This episode...
Episode 33: Are You Making these Common Photography Website Mistakes?
Building a photography business website can be scary (but don't worry, I've got all...
Episode 28: Should You Do a Black Friday Sale in Your Photography Business?
Black Friday is fun, but having a Black Friday sale in your photography business is a terrible...
Episode 24: This is Why Your Photography Business Card Doesn’t Work
I see you over there, blowing up Google with questions about your photography business card. What...
Episode 268 – How to Use the 7-11-4 Framework to Book More Photography Clients Using Pizza Fundraisers and Yoga Class (and Other Everyday Errands)
What if your next best photography client isn’t online… but standing behind you at school pickup or sharing a mat at yoga? In this powerful episode, I’m walking you through why paid ads often fail small photography businesses—and how to build a smarter, more...
Episode 267 – After 15 Years: Sandy’s Path from $700 to $4,900 Average Sales
How a pet photographer faced fear, raised her prices, and found her voice. If you’ve ever found yourself pricing based on fear or hiding behind emails instead of phone calls, this conversation with Sandy Helfrich will speak straight to your heart. After 15 years of...
Episode 266 – Demystifying Business Loans: A Smart Money Strategy for Photographers Ready to Grow
It’s time to kick the guilt to the curb. Borrowing money to grow your photography business doesn’t mean you’ve failed. In fact, it might just be the smartest, most empowering step you take toward building the life and income you want. In this episode, I’m showing you...
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