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Photography Business Strategy Blog

How Can I Plan If I Don’t Know the Future? Joysummit interview with Tim Berry
If I asked you how you could write a plan for your business when you don’t know your future, many of you would stop, look at me quizzically, then scratch your head and say, ya know, Erin, that’s a good point. Sounds like something I can cross off my already too long to do list.

The Small Business Marketing Joysummit featuring Philippa Gamse
Is your website leaving money on the table? Philippa Gamse has looked at over 5,000 websites and found that 95% are leaky boats. They may look great on the outside, but underneath, there are problems that costing you money. Is your website a leaky boat?

The Small Business Marketing Joysummit featuring Melanie Benson Strick
Where do you want your small business to go? Are you focused on growth or on survival?
Do you want a million dollar business? A 10 million dollar business? Or simply to make a living doing what you love?

What They Aren’t Telling You About How to Survive in Small Business
If you’re like most business owners, you went into business because of a passion. That passion maybe began as a hobby, but then it started to dominate your thoughts and your time. Before you knew it, you realized you wanted to make money with your passion.

Free Sales Education
It’s our belief that strong sales skills can help your
business survive any
economy. That’s right…I did say any economy. Yet I often hear
you don’t feel comfortable ‘selling’ something your clients don’t need.

Turn Your Love of Photography Into a Thriving Photography Business
Sarah had the honor to be featured on the Steve and Johnnie Show on WGN Radio Monday night with Will Crocket. The topic: Turn Your Love of Photography Into a Small Photography Business.

Grow Small Business: Are you invaluable?
As you may have seen, I recently interviewed Dave Crenshaw for our Joy blog about multi-tasking. He’s an expert on the subject that we all think we do so well and it was interesting to hear his take on why multi-tasking is actually killing our productivity rather than helping us get more done. Well, Dave just released his newest book this week called Invaluable. Here’s my take on this new read.

Use These Small Business Strategies to Help Calm the Craziness
I recently interviewed Ann Michael Henry, a productivity chef who helps small business owners overcome that overwhelmed feeling in small business. It’s rare that I don’t feel overwhelmed with everything on my to do list. And I’m lucky enough to have a staff to help me out when I get in a bind and to not have chidren yet!

Boutique Marketing: Generate Publicity for your Business
Getting publicity for your small business can seem like a daunting task, but when you land a great story the payoff can be HUGE! And the best part, it costs little to nothing other than your time pitching the media unless you hire a public relations firm.
Small Business Strategies: The High-Touch Experience
Discounters can’t compete with you when you provide a better experience for customers. An experience they can’t keep up with. One they can’t touch. So, what does boutique service really mean? Think about the last time you to a discount store. What did you experience...
Small Business Strategies: What’s Your Thrill Factor?
Many of you have heard me say in order to stand out in your industry; your products must make people go crazy over you. They need to be special, unique, even shocking. Seek the thrill. This is where many small business owners go wrong, they think they need to cut...
5 Brand Building Tips For Small Business Owners
I know many of you heard me talk about brand building many times; it’s what I do, what I live for, what I believe! Building a strong brand, a brand that allows small business owners to charge what they are worth can seem unrealistic to some. However, if you focus on...


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